Are you a business looking to make the most of your social media content? Understanding the optimal lengths for each type of video can be key in helping you maximize engagement and reach. With so many different formats on offer it’s important that you know what works best when developing social media strategies. In this
Read MoreAre you a business looking to create an effective social media strategy? There are many things to consider when developing your plan, from setting goals and defining the target audience to deciding on platform choice and scheduling campaigns. To get the most out of your efforts, it’s important to understand different elements that go into
Read MoreAre you a business looking to implement an effective marketing strategy? Have you ever heard of the 4 P’s and 4 C’s of marketing and wondered how they differ? If so, then this blog post is for you. In the world of business today, having a great understanding of the 4 P’s versus the 4
Read MoreAre you a business looking for an effective way to connect with potential customers? Do you want to spread your message in an engaging, visual format? Explainer videos are the answer. As digital marketing becomes more and more prevalent, explainer videos are quickly becoming must-have tools. Businesses use these tools to break through the clutter
Read MoreAs a business owner, you’re always looking for new ways to grow your company. And in today’s digital world, one of the most effective ways to reach potential customers is through online advertising. With online advertising, you can target a wider audience than ever before and get your message in front of people who are
Read MoreSocial media management can be a lot of work. Creating and scheduling posts, following trends, monitoring analytics… it’s enough to make your head spin. But it’s worth it, because social media is one of the most powerful marketing tools available today. A good strategy can help you build brand awareness, generate leads, and even close
Read MoreImportance of video for business In today’s business world, video is more important than ever. A recent study showed that 78% of people would rather watch a video about a product than read about it. Videos are also a great way to show off your company culture and get potential customers interested in what you
Read MoreDifference Between Marketing and Advertising As a business owner, you may be wondering what the difference is between marketing and advertising. They both involve promotion, but there are key distinctions that set them apart. Keep reading to learn more about the difference between marketing and advertising. Define marketing and advertising When it comes to promoting
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